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VTT:n tutkija Sonja Kangas on uusi tulokas blogosfäärissä. Jos mediakäytön sosiaalisuus, yhteisöt ja yhteisöllisyys ja pelillisyys kiinnostavat, pankaa VTT news seurantaan.

Ensimmäisissä blogimerkinnöissään Sonja pohtii yhteisöllisyyttä ja sosiaalisuutta ja uutisoi EXERGAME-hankkeesta, ensi vuoden loppuun jatkuvasta R&D-projektista, jolla haetaan digipelibisneksen kaksinkertaistamista:

"We see that the development of gaming industry has made it possible to open up new markets for novel types of digital games. EyeToy and dance pads are just some examples of current tools for physical gaming. But already now it has been clear that new interfaces and novel type of gameplay has interested wide age groups and one long-awaited group: girls. This means that digital games are no more just following the 80s style of gameplay but integrating also into other types of applications areas: communication, education, information, sharing and exercise into games. Instead of girly "girl games" this can really be a way to "double the digital games market".

Aiemmassa blogimerkinnässään Sonja herätteli keskustelua yhteisöjen parissa työskentelevien peruskysymyksistä:

"The word social is often used as a synonym for community. I would like to challenge you to think: What are the key building blocks of a community? How online communities differ from mobile communities? How often physically and electronically mediated communities interlink? Is that related to a target group?

One thing is for sure: different devices have different meanings to the consumers. Even if one uses a mobile phone to get to the Internet, one would probably not use exactly same services than on PC / Internet. That is because different devices have different use and people use them according to their significance and convenience to a purpose."

Tuohon on helppo yhtyä, varsinkin juuri nyt, kun tuossa pöydällä on puoliväliin luettuna japanilaista mobiilikulttuuria, keitai-kulttuuria, valottava tuore MIT pressin teos Personal. Portable, Pedestrian, Mobile Phones in Japanese Life.